Saturday, August 18, 2007

Jewelz With A Purpose



KLS is the face of the Simmons Jewlery Company which is a line of jewelry and watches under the Baby Phat, Phat Farm, Def Jam brands. More importantly is their line of GREEN jewlery in which proceeds go to DEF.

The Mission of the Diamond Empowerment Fund (DEF) is to raise money for the development and empowerment of the people and communities in Africa where diamonds are a natural resource. The Diamond Empowerment Fund is non-profit international organization established by individuals and businesses in the diamond industry and others who are committed to empowerment of Africa.

Kimora looks hot in the new ad campaign. Other celebs are supporting the GREEN movement.





For more information click GREEN.

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